New Balance 10k 2014 Interactive Installation

NB10K 2014 互動裝置

New Balance HK

Project Detail:
Creative / Interactive Solution / Multimedia Design / Hardware Construction

Items & Detail:
NB Shoefie Gift Station
Through our Shoefie Gift Station, we collect shoefies of NB running shoe in the NB10K 2014 event.
In return, we award the NB supporters a random prize,including NB Towel, NB Steel Bottle and NB Headband.

NB Instagram Photo Point
A photo printing station designed for specific Instagram Hashtag (In this event, #NB10K2014).
We print 4R image in photo quality. This enable our guest to print out image from their own mobile device.

NBx Pinnacle Kaleidoscope
A treadmill is connected to our program to generate a kaleidoscope image formed by New Balance latest Running Shoe Series, NBx Pinnacle.

Photo & Video Source From New Balance Hong Kong Performance Facebook Fans Page